展覽 (zhǎn lǎn) is a noun meaning 'exhibition' — a public display of art, artifacts, products, or other items for viewing and learning. The character 展 means 'to unfold,' 'to display,' or 'to exhibit,' while 覽 means 'to view' or 'to inspect.' Together, they literally convey the idea of 'unfolding something for viewing,' capturing the core purpose of an exhibition: making content accessible and engaging for an audience.

This word is commonly used in formal and semi-formal contexts — such as museums, galleries, trade fairs, science centers, and cultural festivals. It often appears with modifiers like 美術 (art), 科學 (science), or 國際 (international) to specify the type. While it can refer to both physical and virtual exhibitions, it implies intentionality and curation, distinguishing it from casual displays or sales events. It’s neutral in register and widely understood across all Chinese-speaking regions.